Advertising Law

Wanna Be An Influencer? A Legal Guide to Social Media

With some of the top influencers reportedly making $250,000 for a single Instagram post, snapping selfies has become a career. Since the emergence of social media platforms, companies have been using influencers as a tool in their marketing and advertising strategies. In response to the growing prevalence of influencer marketing, the Federal Trade Commission (FTC) […]

Advertising law: disclosures

We all know that advertising can’t be deceptive or misleading — but what does that really mean? This is the first of a series of articles by media lawyer Debra Witter to help make sure your ads and website are always on the right side of the law. Today we’ll talk about disclosure (you know, […]

Sweepstakes Law | Farrow-Gillespie & Heath LLP

Two avoidable errors in sweepstakes events

“Sweepstakes” can be generally defined as random drawings for prizes.  All sweepstakes are regulated by federal law and also by the law of the state in which they are held.  The key to holding a lawful sweepstakes is to take the appropriate steps to avoid its being characterized as a lottery, which is generally illegal […]